Available in German language only.
This book is not about technology.
It is a practical guide for entrepreneurs and leaders who know they cannot ignore AI but want clarity instead of jargon. It offers concrete examples from small and mid-sized companies already using AI successfully, inspiration for marketing, customer service, sales and internal processes, and strategic impulses on how to see AI not just as a tool but as part of business strategy. Written for decision-makers, not programmers.
For me, it became more than a book about AI.
It marked the threshold between two eras of my work. From years immersed in business and technology to a deeper focus on the human being. Because the gap technology leaves cannot be closed by more technology.
Beyond AI: What Remains Human
Most debates on Artificial Intelligence in business repeat themselves. What are the costs? Who will be replaced? How much efficiency can be gained? Valid questions. But not the real ones.
Because the deeper shift is this:
For decades, identity was tied to performance. Growth, goals achieved, value delivered. But if machines can do it faster, cheaper, better, what remains of the human role? Does that make us irrelevant, or does it force us to ask again what it means to be human?
This is what the book represents for me.
Not because it answers those questions, but because it revealed where technology ends.
No machine can tell us who we are. No algorithm can fill the space that opens when performance no longer defines us.
No machine can tell us who we are. No algorithm can fill the space that opens when performance no longer defines us.
That space belongs to us.
Life calls for presence, clarity and transformation. Not as concepts, but as the ground on which we stand when every external measure falls away.
This book was written at the edge of that shift.
My last full work in the field of technology and the beginning of a new path. From efficiency to essence. From progress to presence. From the question of tools to the question of the human being.
And at its core remains the question:
When technology takes over everything we once called achievement, what remains of us?